SaleBot — a dual-channel WhatsApp & Telegram marketing SaaS with AI campaign builder
How SpaGreen Creative shipped SaleBot — bulk messaging, AI-written campaigns, smart segmentation and analytics across WhatsApp and Telegram, helping marketers hit 80–98% message read rates instead of the 18–22% they accept from email.
- 80–98%Read rates vs. ~22% email
- 2Channels: WhatsApp & Telegram
- 10 moConcept to launch
Trusted by 8,200+ businesses across 110+ countries · NDA on request · Reply in under 24h
Cloud Solutions IT Consulting Technology Strategy Business Solutions Analytics & Reporting Cloud Solutions IT Consulting Technology Strategy Business Solutions Analytics & Reporting Cloud Solutions IT Consulting Technology Strategy Business Solutions Analytics & Reporting Cloud Solutions IT Consulting Technology Strategy Business Solutions Analytics & ReportingEmail marketing is dying. Messaging marketing has no tooling.
Email open rates have been sliding for a decade. Marketers know it. They also know WhatsApp and Telegram messages get read 4–5× more often. The reason most teams don’t use messaging for campaigns isn’t skepticism — it’s the absence of a Mailchimp-equivalent. There’s no obvious way to upload a list, write a compliant message, schedule a send and read a report.
SaleBot was built to be that Mailchimp-for-messaging. Drag-and-drop campaign builder, AI-assisted copy generation, smart segmentation, A/B testing, scheduled and recurring sends, full analytics dashboard — across both WhatsApp Business Cloud API and the Telegram Bot API from one workspace.
Two channels behind one abstraction
WhatsApp and Telegram have very different APIs, very different rate limits and very different content rules. We built an internal Channel abstraction that hides those differences from the marketer’s view: a campaign is a campaign. Behind the scenes, WhatsApp messages go through template approval; Telegram messages don’t; both get queued, rate-limited per the channel’s rules, and reported on with a unified delivered/read/clicked schema.
The AI campaign builder uses OpenAI under guardrails: it can suggest copy, rewrite for tone, translate to 30+ languages and generate template variants for A/B testing — but the marketer always sees the final text before it goes out, and every prompt+output pair is logged for compliance reviews.
Our Solution
Cooperation Model
SaleBot is an in-house SaaS product built by SpaGreen Creative from concept to launch, focused on automation, scalability and cross-platform marketing reach.
Team
1× UI/UX Designer2× Backend Engineers (Laravel)1× Frontend Engineer (Vue)1× QA Engineer1× DevOps Specialist1× Product Manager
Methodology
Agile with continuous iteration. Real campaign data from beta customers shaped the segmentation, scheduling and analytics UX more than any spec ever could.
Tools
FigmaLaravelVue.jsMySQL · RedisDockerGitHub ActionsTrello · Postman
Technologies
PHP / Laravel (API + admin)Vue.js (SaaS dashboard)MySQL (multi-tenant ledger)RESTful APIs + webhooksJavaScriptAWS EC2 + S3 + SES + SQSMeta WhatsApp Cloud API + Telegram Bot APIOpenAI (guardrailed) for AI copy
Timeframe
10 months from research and UX design through to SaaS deployment, automation setup and ongoing optimisation against live customer data.
What SaleBot customers see in their first 60 days
Aggregated across active customer tenants comparing previous email-only marketing to messaging-first campaigns.
Results
Key Achievements
- Shipped a SaaS-ready WhatsApp & Telegram marketing platform
- Integrated AI tools for copy, translation and A/B variant generation
- Achieved 80–98% read rates vs. email’s 18–22% benchmark
- Added segmentation, scheduling, recurring sends and team workspaces
- Multi-language UI & analytics across 30+ locales
Challenges
- Building a single abstraction over two very different messaging APIs
- Maintaining delivery quality across varying rate-limit and template rules
- Implementing AI-driven campaign creation with compliance guardrails
- Ensuring Meta and Telegram policy compliance across customer tenants
We replaced three tools with SaleBot — our WhatsApp blaster, our Telegram bot script and our spreadsheet of campaign results. First campaign hit a 91% read rate. The whole team stopped asking for email features.
Get a SaleBot-grade messaging marketing platform.
Talk to a senior SaaS engineer. We’ll review your list size, channel mix and CRM stack and quote a fixed-price build in 24 hours.
- WhatsApp + Telegram in one workspace
- AI copy & translation built-in
- Template-compliant bulk sends
- Multi-tenant SaaS ready for resale
Trusted by 8,200+ businesses · 110+ countries · NDA on request · Free quote in 24h
Buyer FAQ — building a marketing SaaS like SaleBot
SaleBot is a multi-tenant marketing SaaS for WhatsApp and Telegram — a Mailchimp-style workspace with campaign builder, AI copy assistance, segmentation, scheduling, A/B testing and analytics. Bulk senders are a single feature; SaleBot is the whole marketing stack around messaging.
Industry benchmarks put WhatsApp and Telegram read rates at 80–98% versus 18–22% for email. Click-through rates are typically 5–7× higher. The trade-off is content rules (Meta template approval) and per-recipient cost — both of which SaleBot is built to manage.
A white-label SaleBot deployment with your branding, billing and onboarding takes 8 to 12 weeks. A fully custom multi-channel marketing SaaS (WhatsApp + Telegram + SMS + email) takes 16 to 26 weeks.
Yes. AI (OpenAI under guardrails) writes campaign copy, suggests A/B variants and translates to 30+ languages. Every prompt and output is logged for compliance, the marketer always sees the final text before send, and AI is opt-in per workspace — never silently in the path.
Yes — both channels run behind a single Channel abstraction, so a campaign can target one or both with the same audience, schedule and reporting. WhatsApp templates and Telegram’s open-message model are both handled correctly.
Yes. WhatsApp template approval is enforced before send, per-tier rate limits are respected, opt-outs are honoured, and Telegram bots respect spam-detection thresholds. Compliance is audited per tenant and surfaced in the admin dashboard.
Yes. Multi-tenant white-label deployments are explicitly supported. You set the pricing tiers, branding, login pages and billing; SpaGreen builds the customisation and trains your team on operations.
White-label SaleBot deployments start at $6,500 USD. Custom multi-tenant marketing SaaS with your own pricing, advanced analytics and reseller dashboards starts at $18,000 USD. Each project gets a fixed-price quote in 24 hours.
Can we help you with a marketing SaaS project?
Whether you want a re-deployment of SaleBot or a fully custom multi-tenant marketing SaaS, partner with SpaGreen Creative to ship a platform that turns messaging into your highest-converting channel.
